{"id":427885,"date":"2026-09-10T05:30:00","date_gmt":"2026-09-10T05:30:00","guid":{"rendered":"https:\/\/dailybanglanewspapers.com\/news\/itv-selects-akamai-trafficpeak-to-optimize-world-cup-streaming\/"},"modified":"2026-09-10T05:30:00","modified_gmt":"2026-09-10T05:30:00","slug":"itv-selects-akamai-trafficpeak-to-optimize-world-cup-streaming","status":"publish","type":"post","link":"https:\/\/dailybanglanewspapers.com\/news\/itv-selects-akamai-trafficpeak-to-optimize-world-cup-streaming\/","title":{"rendered":"ITV Selects Akamai TrafficPeak to Optimize World Cup Streaming"},"content":{"rendered":"<p><\/p>\n<ul type=\"disc\">\n<li style=\"margin-bottom:10pt\"><em>ITV deployed Akamai TrafficPeak powered by Hydrolix to help safeguard its ITVX live-streaming architecture during the World Cup.<\/em><\/li>\n<li style=\"margin-bottom:10pt\"><em>Subsecond log ingestion eliminated 5- to 15-minute telemetry delays, enabling instant issue resolution and protecting ad revenues.<\/em><\/li>\n<li style=\"margin-bottom:10pt\"><em>Running on Akamai Cloud provided scalable, cost-effective observability and operational efficiency.<\/em><\/li>\n<\/ul>\n<p>LONDON, Sept.  10, 2026 <a href=\"https:\/\/www.globenewswire.com\" target=\"_blank\">(GLOBE NEWSWIRE)<\/a> &#8212; To help eliminate the costly telemetry delays that threaten live-streaming operations during massive sporting events, ITV, the UK\u2019s largest commercial broadcaster, used Akamai (NASDAQ: AKAM)\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=mnx8XdVVzzRYCcewE-J1yvDBlOenksgcrgvH425ntsZAHJPhApUaysqWsJDz7QDyRDkaLyqJNXw35wBk-XNyjgJrk_8CsB1NXNym1wPn93W26okNuhXFuSGhfuxmZqUl\" rel=\"nofollow\" target=\"_blank\" title=\"\"><u>TrafficPeak<\/u><\/a> powered by\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=dedTyKjuMw7xrGjUcM2hTVFHi-GJhvYXHTDP5UpSkJKFFwOvhe7gg8URofWxRiRiAjIki_Npxy4vvaRzslnUog==\" rel=\"nofollow\" target=\"_blank\" title=\"\"><u>Hydrolix<\/u><\/a> to help safeguard its World Cup 2026 broadcasts. By running TrafficPeak on Akamai Cloud, ITV overcame traditional log latency gaps of 5 to 15 minutes, gaining the real-time observability across its multi-CDN environment required to instantly isolate network bottlenecks and protect critical ad revenues on its ITVX streaming service.<\/p>\n<p>Integrated directly into ITV\u2019s existing Akamai Media Delivery and security infrastructure, TrafficPeak provided critical insight during live tournament matches. ITV\u2019s Network Operations Center used the real-time processing to pinpoint where localized streaming anomalies were originating on third-party internet service provider (ISP) networks rather than ITV\u2019s core architecture. Engineers could instantly distinguish between core platform health and last-mile transit bottlenecks to mitigate delivery risks before they impacted national viewers. Concurrently, security teams employed real-time log ingestion to detect unauthorized access clusters and protect exclusive broadcasting rights.<\/p>\n<p>\u201cThere\u2019s absolutely no margin for error when delivering an event of this magnitude,\u201d said Mark Ison, Director of Engineering, Video at ITV. \u201cWe added TrafficPeak to our workflow so we could move from a reactive troubleshooting posture to a proactive, real-time footing when it mattered most. The instant visibility was a critical insurance policy that helped ensure a flawless viewing experience across the UK and protected our ad revenue over the course of the 104-match tournament.\u201d<\/p>\n<p><strong>Scalable observability powered by Akamai Cloud<\/strong><\/p>\n<p>To support the tournament\u2019s massive telemetry demands, TrafficPeak operated as a managed service deployed directly on ITV\u2019s Akamai Cloud infrastructure. By running containerized Kubernetes clusters on Akamai\u2019s global compute footprint, ITV achieved subsecond log ingestion with complete operational flexibility while eliminating the higher costs of some legacy third-party tools.<\/p>\n<p>\u201cBroadcasters preparing for tier-one global sporting events require visibility tools that scale dynamically without adding heavy operational friction,\u201d said Natalie Billingham, Senior Vice President, Sales and Channels &amp; Managing Director EMEA, Akamai. \u201cBy leveraging TrafficPeak on Akamai Cloud, ITV proved that high-velocity telemetry can be analyzed and acted upon in real time at a fraction of the complexity of legacy architectures. We are proud to expand our relationship with ITV to help power and protect their most critical broadcasting moments.\u201d<\/p>\n<p>\u201cMillions of viewers of ITV\u2019s live events generate telemetry at a rate that most log pipelines aren\u2019t built to keep up with. What Akamai and Hydrolix deliver together through TrafficPeak is access to their entire access log data, in real time, so ITV teams can catch delivery problems before viewers do. It allows ITV to protect broadcast revenues when stakes are high,\u201d said Coralie Seuzaret, Senior Solutions Engineer, Hydrolix.<\/p>\n<p>World Cup coverage generated more than 200 million streams on ITVX, making it the\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=OytQBA2sA4kmGwYb4XGoV1CaQI_DqISlBT-w0ehAVWxP9iIb5YtMLfKyO_8lrQmbhrXauxcFGAf7iNaf6tB0DNgg7ehRLY8j5iBP4vtJzKV62dwmT9YRgZAmt-6prC4bucAYUcORJ694nuLXx9wqOcm4vtUrq8Z-1g9rvX-d93_LAZE55A1up8Ijp9-H2Gs6GpJEXuwmix-QipsnK2SrVoyZP40ncFAcBLVB7PR3jmmT8gL91m9ppNXtTrBalV38ZbPSVH_MDG7MxUGN3RNxEg==\" rel=\"nofollow\" target=\"_blank\" title=\"\"><u>most-streamed sporting event in ITVX history<\/u><\/a>. The England vs. Norway match peaked at nearly 5 million concurrent streams.<\/p>\n<p><strong>About Akamai<\/strong><br \/>Akamai is the cybersecurity and cloud computing company that powers and protects business online. Our market-leading security solutions, superior threat intelligence, and global operations team provide defense in depth to safeguard enterprise data and applications everywhere. Akamai\u2019s full-stack cloud computing solutions deliver performance and affordability on the world\u2019s most distributed platform. Global enterprises trust Akamai to provide the industry-leading reliability, scale, and expertise they need to grow their business with confidence. Learn more at\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yGrnMIXCNrqH2iXqdRVFx4wPhR1RHey1P1PTBVstKgu4w2lqZYJHecDEPzoh47SJCakAqYvI9ansBH3zg4hKwg==\" rel=\"nofollow\" target=\"_blank\" title=\"akamai.com\">akamai.com<\/a> and\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yGrnMIXCNrqH2iXqdRVFx8tZV0Lwzwn_cxnkY_XtXB6o9959156_pejvng2gttXteHohEkCV4NLbLa0p4Oux4RwmN9Ry31vLAkM_7lEEinY=\" rel=\"nofollow\" target=\"_blank\" title=\"akamai.com\/blog\">akamai.com\/blog<\/a>, or follow Akamai Technologies on\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yi-KQnkjPrxbtgoXXgx_Ie8LCeRot2G4iYCtnhbvK1rPqJoAyG2NOdEL6v9NhtMgdtcvGePvGI2nEASf42Ls_w==\" rel=\"nofollow\" target=\"_blank\" title=\"X\">X<\/a> and\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=KJ0ziCxU_Yv7zQx1EMMI-uBGqvly-qOaCnvBI3MPb7cITvDrHyKrf9efiuGf_E63C9QNfZ1yCZdFOREOuannBlKT7nUozii69VtVZlyBCQcu2ojAfEltYMfc76OtweGl\" rel=\"nofollow\" target=\"_blank\" title=\"LinkedIn\">LinkedIn<\/a>.<\/p>\n<p><strong>About Hydrolix<\/strong><br \/>Hydrolix is a Portland, Oregon-based real-time data platform for operational intelligence at internet scale. Founded in 2018, Hydrolix addresses the two scale barriers facing observability and security platforms: global scale and real-time performance. The platform delivers real-time analytics that get you insights in seconds across globally distributed data at internet scale\u2014from servers and microservices to AI agents \u2014 while enabling years of retention through next-generation compression. Trusted by Fox, ABC, and Paramount for mission-critical live events, Hydrolix has grown to over 650 customers globally in just 24 months. For more information, visit\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=uCdJbqb0fK2cYsJ5KrQQ2c8iKCPeb6trfScM4wRol2a_-CiSOjP4GCeMdlY2B6Pc6P_SNJ5S1EhW5f5St-K9kNNA9ldO_zNPFIL8yymW_bA=\" rel=\"nofollow\" target=\"_blank\" title=\"www.hydrolix.io\">www.hydrolix.io<\/a>.<\/p>\n<p><strong>Contacts<\/strong><br \/>Akamai Media Relations<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yGrnMIXCNrqH2iXqdRVFx9nFFZFFBAwUTs2U4UzVNfr_6ubWhCCgqnWHIokyTUtkejVYRsfHMN8237d5H_REOVkl7UcsP4zKHQOq-JIaPGc=\" rel=\"nofollow\" target=\"_blank\" title=\"akamaipr@akamai.com\">akamaipr@akamai.com<\/a><\/p>\n<p>Akamai Investor Relations<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=t_bYyLQ3cjhfWdX3YVrHcfj1pq-8S2-TMOEoWaYMcqcddYMFHVbHV_BdWbe4tTtxc8leJbsO9em-ExXKWZqj3OysqIgQpy-s9Kk_5C8L0wY=\" rel=\"nofollow\" target=\"_blank\" title=\"invrel@akamai.com\">invrel@akamai.com<\/a><\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/OWEzYTEzNTktNGUxNS00N2U2LTk2YjctZDE3ZWJhOTkyZTQzLTEwMTYxMTAtMjAyNi0wOS0xMC1lbg==\/tiny\/Akamai-Technologies-Inc-.png\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ITV deployed Akamai TrafficPeak powered by Hydrolix to help safeguard its ITVX live-streaming architecture during the World Cup. Subsecond log ingestion eliminated 5- to 15-minute telemetry delays, enabling instant issue resolution and protecting ad revenues. Running on Akamai Cloud provided scalable, cost-effective observability and operational efficiency. LONDON, Sept. 10, 2026 (GLOBE NEWSWIRE) &#8212; To help [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":32873,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[57166],"tags":[],"class_list":["post-427885","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-globenewswire"],"acf":[],"_links":{"self":[{"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/posts\/427885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/comments?post=427885"}],"version-history":[{"count":0,"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/posts\/427885\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/media\/32873"}],"wp:attachment":[{"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/media?parent=427885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/categories?post=427885"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dailybanglanewspapers.com\/news\/wp-json\/wp\/v2\/tags?post=427885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}