CAMBRIDGE, United Kingdom, May 07, 2026 (GLOBE NEWSWIRE) — Bango (AIM: BGO), the leader in subscription bundling, today announced an agreement with LinkedIn, the world\u2019s largest professional network, to join the Digital Vending Machine\u00ae (DVM\u2122) from Bango. This partnership enables LinkedIn to broaden the reach of its Premium subscription through bundling partnerships with telcos, banks, retailers and more.<\/p>\n
LinkedIn Premium offers enhanced tools for job seekers, professionals and businesses to expand\u00a0their network, gain insights and increase visibility. Through the Bango DVM, LinkedIn can make new\u00a0connections with resellers across the globe, sharing Premium benefits with more professionals to\u00a0unlock opportunity.<\/p>\n
LinkedIn expands the range of content available through the Bango DVM, extending bundling beyond\u00a0services like SVOD to offer greater variety and more diverse sophisticated bundled subscription\u00a0propositions. LinkedIn\u2019s addition also reflects the continued expansion of the Bango DVM ecosystem,\u00a0enabling subscription service providers to increase their reach and grow their subscribers through a\u00a0global network of distribution partners.<\/p>\n
Subscription bundling is evolving. Consumer expectations are shifting towards simpler, more\u00a0integrated ways to access digital services. Subscription hubs are emerging as a key model, enabling\u00a0users to discover, manage and pay for multiple subscription services in one place. By bringing\u00a0together leading services and distribution partners including telcos, banks and retailers, the Bango\u00a0DVM is designed to remove complexity, accelerate time to market and create more compelling,\u00a0personalized bundled experiences for consumers.<\/p>\n
\u201cLinkedIn is a globally recognized platform with a unique role in connecting professionals and\u00a0supporting career development. Bringing LinkedIn into the Digital Vending Machine reflects the\u00a0continued momentum of our partner ecosystem and the growing demand for more flexible and\u00a0accessible subscription models. We look forward to working together to unlock new bundling\u00a0opportunities for partners and consumers as the service is brought to market.\u201d Paul Larbey, CEO at\u00a0Bango.<\/p>\n
\u201cLinkedIn Premium is built to help professionals advance their career, build a brand or grow a business. Partnering with Bango expands how and where we can deliver that value, meeting professionals through the trusted services they already rely on every day.\u201d Ora Levit, VP of Product at LinkedIn<\/p>\n
About Bango <\/strong><\/p>\n Bango enables content providers to reach more paying customers through global partnerships. Bango revolutionized the monetization of digital content and services, by opening-up online payments to mobile phone users worldwide. Today, the Digital Vending Machine\u00ae is driving the rapid growth of the subscription economy, powering choice and control for subscribers.<\/p>\n The world’s largest content providers, including Amazon, Google and Microsoft, trust Bango technology to reach subscribers everywhere.<\/p>\n
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