{"id":408058,"date":"2026-04-08T04:00:00","date_gmt":"2026-04-08T04:00:00","guid":{"rendered":"https:\/\/dailybanglanewspapers.com\/news\/watchguard-disrupts-endpoint-pricing-to-give-msps-competitive-edge\/"},"modified":"2026-04-08T04:00:00","modified_gmt":"2026-04-08T04:00:00","slug":"watchguard-disrupts-endpoint-pricing-to-give-msps-competitive-edge","status":"publish","type":"post","link":"https:\/\/dailybanglanewspapers.com\/news\/watchguard-disrupts-endpoint-pricing-to-give-msps-competitive-edge\/","title":{"rendered":"WatchGuard Disrupts Endpoint Pricing to Give MSPs Competitive Edge"},"content":{"rendered":"

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SEATTLE, April 08, 2026 (GLOBE NEWSWIRE) — WatchGuard\u00ae Technologies<\/a>, a global leader in unified cybersecurity for\u00a0Managed Service Providers\u00a0(MSPs),\u00a0today announced\u00a0a\u00a0new Endpoint Security Portfolio\u00a0designed to\u00a0disrupt\u00a0the\u00a0traditional\u00a0Endpoint Detection and Response (EDR)\u00a0licensing model.\u00a0\u00a0The\u00a0new tiered offering\u00a0includes\u00a0enterprise-grade features\u00a0typically licensed as add-ons from\u00a0other\u00a0vendors\u00a0\u2013\u00a0such as\u00a0AI-powered security, proactive vulnerability\u00a0management\u00a0and URL\u00a0filtering\u00a0\u2013\u00a0without the cost, complexity, or operational overhead typically\u00a0required\u00a0to enable these\u00a0features\u00a0in other products.\u00a0This release brings together stronger detection, automated response, and seamless upgrades,\u00a0allowing MSPs to scale efficiently.\u00a0\u00a0\u00a0<\/p>\n

\u201cEDR\u00a0solutions gained traction\u00a0a decade\u00a0ago\u00a0by delivering\u00a0greater visibility and\u00a0introducing\u00a0new\u00a0AI-driven\u00a0detection techniques.\u00a0Years later, many vendors have made minimal product advancements while continuing to charge premium prices for excessive, inflexible cloud storage and table stakes features like vulnerability scanning, URL filtering, USB Control and Host Firewall, offering little value for the money.\u00a0We\u2019re\u00a0changing that,\u201d says Adam Winston,\u00a0VP of Endpoint Security and MDR at WatchGuard.\u00a0<\/p>\n

Designed for MSPs and IT teams managing growing security demands with limited resources, the platform\u00a0leverages\u00a0a single agent and management console to simplify deployment, reduce workload, and make advanced protection accessible to\u00a0organizations of any size.\u00a0With MSP pay-as-you-go licensing and\u00a0unmatched\u00a0automation\u00a0built\u00a0into\u00a0the WatchGuard platform,\u00a0MSPs can\u00a0choose\u00a0to\u00a0offer\u00a0a competitive managed\u00a0service themselves\u00a0or\u00a0enhance their offering with\u00a024\/7 Detection and Response\u00a0through\u00a0WatchGuard Core MDR.\u00a0<\/p>\n

Key capabilities include:<\/p>\n